Journal profile · BUSINESS
Social Marketing Quarterly
ISSN 1524-5004 · eISSN 1539-4093 · SAGE
Social Marketing Quarterly: CAS Zone 4 · Management (2025 upgraded edition); hybrid open access; APC about USD 3,400; 30 articles in 2025; indexed in ESCI and Scopus.
Scope
Aims, scope and focus
Social Marketing Quarterly is published by SAGE and is in Zone 4 of Management in the CAS Journal Ranking (2025 upgraded edition). By OpenAlex counts of its recent articles, its largest topics are Service and Product Innovation, Consumer Behavior in Brand Consumption and Identification and Behavioral Health and Interventions, together about 30.5% of its articles. Its main subfields are Marketing. (generated from OpenAlex topic counts and CAS ranking data)
Research area (LetPub): BUSINESS
Main research topics OpenAlex counts of recent articles; shares are approximate
- Service and Product InnovationBusiness, Management and Accounting12.1%
- Consumer Behavior in Brand Consumption and IdentificationBusiness, Management and Accounting9.2%
- Behavioral Health and InterventionsPsychology9.2%
- Digital Marketing and Social MediaSocial Sciences8.5%
- Environmental Education and SustainabilityEnvironmental Science5.5%
- Environmental Sustainability in BusinessBusiness, Management and Accounting5.3%
- Innovation and Socioeconomic DevelopmentBusiness, Management and Accounting4.9%
- Community Health and DevelopmentHealth Professions4.5%
Rankings & indexing
CAS ranking and database indexing
CAS Journal Ranking
CAS Journal Ranking, upgraded edition (March 2025)Management Zone 4
| Level | Category | Zone |
|---|---|---|
| Major | Management | Zone 4 |
| Minor | Business | Zone 4 |
Top journal: noReview journal: no
CAS Xinrui Journal Ranking (March 2026)Management Zone 4
| Level | Category | Zone |
|---|---|---|
| Major | Management | Zone 4 |
| Minor | Business | Zone 4 |
Top journal: noReview journal: not marked
CAS Journal Ranking, previous upgraded edition (December 2023)Not covered
Not covered by this edition.
Database indexing
ESCIScopusLetPub
International journal early-warning lists: not listed in any editionLetPub
Editions, and major and minor categories, are shown separately and never merged into one zone; check which edition your institution uses before you submit or report.
Metrics
Impact metrics and publication volume
Impact
- CiteScore 2026-06
- 3LetPub ·
- SJR 2026-06
- 0.47LetPub ·
- SNIP 2026-06
- 0.64LetPub ·
- h-index
- 48OpenAlex ·
- i10-index
- 304OpenAlex ·
- 2-year mean citedness
- 2.27OpenAlex ·
- Self-citation rate
- 21.7%LetPub ·
- Share of gold OA articles
- 39.66%LetPub ·
Volume
- Articles per year
- 25LetPub ·
Articles by year OpenAlex count · 991 in total · the current year is incomplete
| Year | Articles | Open access | Citations |
|---|---|---|---|
| 2026 | 17 | 8 | 4 |
| 2025 | 30 | 21 | 70 |
| 2024 | 17 | 8 | 71 |
| 2023 | 19 | 14 | 164 |
| 2022 | 22 | 9 | 164 |
| 2021 | 21 | 4 | 386 |
Sources count differently and were observed at different times, so each source's own value is kept; "publisher" marks figures from the journal's website.
Review & acceptance
Review time and acceptance
Review time from article dates manuscript dates registered with PubMed · to
Too few articlesOnly 1 articles from the last 24 months carry both submission and acceptance dates, too few for a median
Only articles that were accepted and published are counted, not the time spent on rejected manuscripts, so this usually runs longer than a publisher's "time to first decision".
Community reports come from authors' own submissions (confidence 0.5) and are not a promise from the journal; for publisher figures, the journal's own definitions apply.
Fees & open access
APC and open-access policy
Hybrid open accessLetPub
A subscription journal in which authors can pay to publish their article open access.
| Source | APC | Fee waiver | License | Observed |
|---|---|---|---|---|
| OpenAlex | USD 3,400 / GBP 2,493 | — | — |
A hybrid journal charges the APC only when the author chooses open access; publishing under the subscription model is usually free.
The journal's website is authoritative for fees; sources were observed at different times and each keeps its own value, without averaging.
Profile
Publication details and official links
- Publisher
- SAGE
- ISSN
- 1524-5004
- Electronic ISSN
- 1539-4093
- Official links
- Journal homepage ↗OpenAlex
FAQ
Frequently asked questions about Social Marketing Quarterly
What CAS zone is Social Marketing Quarterly in?
In the 2025 upgraded edition of the CAS Journal Ranking, Social Marketing Quarterly is in Zone 4 of Management, and in Zone 4 of the minor category Business. In the 2026 Xinrui edition it is in Zone 4 of Management. Zones from different editions, and from major and minor categories, are not interchangeable.
Which databases index Social Marketing Quarterly?
According to LetPub and DOAJ records, Social Marketing Quarterly is indexed in ESCI and Scopus.
Is Social Marketing Quarterly open access, and what is the APC?
Social Marketing Quarterly is a hybrid journal. For open-access publication: APC about USD 3,400.
Sources and updates
The facts on this page come from LetPub, OpenAlex; every figure is tagged with its source and the date it was observed, and conflicting values are kept per source. LetPub source page: view ↗ (archived 2026-08-26). Last updated: .