Journal profile · POLITICAL SCIENCE
Journal of Political Marketing
ISSN 1537-7857 · eISSN 1537-7865 · Taylor & Francis
Journal of Political Marketing: CAS Zone 3 · Sociology (2025 upgraded edition); impact factor 2.1 (journal website); JCR Q2 (journal website); hybrid open access; APC charged, amount not published; median 293 days to acceptance (33 articles, last 24 months); acceptance rate 15% (journal website); 20 articles in 2025; indexed in ESCI and Scopus.
Scope
Aims, scope and focus
Journal of Political Marketing is published by Taylor & Francis and is in Zone 3 of Sociology in the CAS Journal Ranking (2025 upgraded edition). By OpenAlex counts of its recent articles, its largest topics are Social Media and Politics, Electoral Systems and Political Participation and Media Studies and Communication, together about 51% of its articles. Its main subfields are Sociology and Political Science. (generated from OpenAlex topic counts and CAS ranking data)
The Journal of Political Marketing aims to be the leading scholarly journal examining the latest developments in the application of marketing methods to politics. As the political world becomes more complex and interwoven, it is imperative for all interested parties to stay abreast of “cutting edge” tools that are used in unique and different ways in countries around the world. The journal goes beyond the application of advertising to politics to study various strategic marketing tools such as: Voter segmentation Candidate positioning Use of multivariate statistical modeling to better understand the thinking and choices made by voters The journal is highly selective in publishing only the most advanced conceptual, strategic and quantitative oriented work from academics around the world. It is vital reading for politicians, candidates, political party officials, consultants, corporate lobbyists, pollsters, media specialists, journalists, business executives, managers, and academics in democracies around the world. The journal's focus includes current and predicted future trends such as the application of Big Data and Analytics to politics. It offers a new approach to the use of innovative marketing in the commercial marketplace. Political campaign organizations use real-time data to direct and re-direct political commercials in the most cost-effective manner. The journal’s Editorial Board includes leading academic scholars from around the world as well as leading political consultants whom have worked on presidential-level campaigns in the United States, United Kingdom and other countries. Special Issues are regularly published that highlight the application of marketing to politics in selected countries around the world, as well as to the application of some of the latest technological developments in the field. These issues are published by Guest Editors who are some of the leading scholars and strategists in selected areas of the field of politics. On occasion, the journal also includes editorial commentaries and book reviews. Peer Review Policy: All research articles have undergone double-anonymous peer review by at least two independent referees.
From the journal's Aims & Scope
Research area (LetPub): POLITICAL SCIENCE
Editor-in-chief Bruce I. NewmanPublisher website
Editorial board by country: none in mainland China; most named United States 3, United Kingdom 2, Greece 1 (6 members with a country) Editorial board ↗Publisher website ·
Main research topics OpenAlex counts of recent articles; shares are approximate
- Social Media and PoliticsSocial Sciences23.6%
- Electoral Systems and Political ParticipationSocial Sciences13.8%
- Media Studies and CommunicationSocial Sciences13.6%
- Political Influence and Corporate StrategiesBusiness, Management and Accounting5.4%
- Consumer Behavior in Brand Consumption and IdentificationBusiness, Management and Accounting4.2%
- Gender, Feminism, and MediaSocial Sciences4.2%
- Media Influence and PoliticsSocial Sciences4.1%
- Digital Marketing and Social MediaSocial Sciences3.6%
Rankings & indexing
CAS ranking and database indexing
CAS Journal Ranking
CAS Journal Ranking, upgraded edition (March 2025)Sociology Zone 3
| Level | Category | Zone |
|---|---|---|
| Major | Sociology | Zone 3 |
| Minor | Political Science | Zone 4 |
Top journal: noReview journal: no
CAS Xinrui Journal Ranking (March 2026)Sociology Zone 2
| Level | Category | Zone |
|---|---|---|
| Major | Sociology | Zone 2 |
| Minor | Political Science | Zone 3 |
Top journal: noReview journal: not marked
CAS Journal Ranking, previous upgraded edition (December 2023)Not covered
Not covered by this edition.
JCR / CiteScore quartiles on the journal's website
- JCR Q2 · best quartile · 2025
- CiteScore Q1 · 2025
Publisher-reported: JCR figures are Clarivate's and CiteScore figures Scopus's to confirm; both are a different system from the CAS zones.Publisher website
Database indexing
ESCIScopusLetPub
International journal early-warning lists: not listed in any editionLetPub
Indexing the journal's website claims
OCLC, Academic Universe (Lexis/Nexis), America: History and Life (ABC-CLIO), BEFO, The British Library, Cambridge Scientific Abstracts, CSA Worldwide Political Science Abstracts, EBSCOhost Online Research Databases, Electronic Collections Online (OCLC), ELMAR American Marketing Association, Elsevier Eflow-l, Historical Abstracts (ABC-CLIO), Index to Periodical Articles Related to Law, International Political Science Abstracts, JournalSeek, Lexis.com, Links@Ovid, NewJour, OCLC ArticleFirst, Ovid Linksolver, Public Affairs Information Service (PAIS), SwetsWise All Titles, Worldwide Political Science Abstracts (CSA)Publisher website
As the journal's website lists them, not checked against each database; for Web of Science editions the records above apply.
Editions, and major and minor categories, are shown separately and never merged into one zone; check which edition your institution uses before you submit or report.
Metrics
Impact metrics and publication volume
Impact
- Impact factor (publisher) 2025
- 2.1Publisher website ·
- 5-year impact factor (publisher) 2025
- 2.3Publisher website ·
- CiteScore 2026-06
- 6.9LetPub ·
- CiteScore (publisher) 2025
- 6.9Publisher website ·
- SJR 2026-06
- 0.68LetPub ·
- SJR (publisher) 2025
- 0.68Publisher website ·
- SNIP 2026-06
- 1.54LetPub ·
- SNIP (publisher) 2025
- 1.54Publisher website ·
- h-index
- 45OpenAlex ·
- i10-index
- 251OpenAlex ·
- 2-year mean citedness
- 1.58OpenAlex ·
- Self-citation rate
- 23.8%LetPub ·
- Share of gold OA articles
- 9.26%LetPub ·
Volume
- Articles per year
- 18LetPub ·
- Downloads per year (publisher)
- 67,000Publisher website ·
Articles by year OpenAlex count · 578 in total · the current year is incomplete
| Year | Articles | Open access | Citations |
|---|---|---|---|
| 2026 | 17 | 3 | 1 |
| 2025 | 20 | 5 | 15 |
| 2024 | 18 | 4 | 71 |
| 2023 | 19 | 7 | 118 |
| 2022 | 15 | 1 | 155 |
| 2021 | 25 | 8 | 312 |
Sources count differently and were observed at different times, so each source's own value is kept; "publisher" marks figures from the journal's website.
Review & acceptance
Review time and acceptance
Review time from article dates manuscript dates registered with Crossref · to
293 daysMedian, submission to acceptance · P25–P75 193 days – 507 days
- Acceptance to online
- median 29 days (32 articles)
- Submission to online
- median 316 days
- Sample
- 33 articles with submission and acceptance dates (42 in the window); the latest was accepted on
Only articles that were accepted and published are counted, not the time spent on rejected manuscripts, so this usually runs longer than a publisher's "time to first decision".
Other sources
- Acceptance rate (publisher)
- 15%Publisher website ·
- Submission to first decision
- 39 daysPublisher website ·
- First decision after review
- 99 daysPublisher website ·
- Peer review
- Double anonymous peer reviewPublisher website
Community reports come from authors' own submissions (confidence 0.5) and are not a promise from the journal; for publisher figures, the journal's own definitions apply.
Fees & open access
APC and open-access policy
Hybrid open accessLetPub
A subscription journal in which authors can pay to publish their article open access.
| Source | APC | Fee waiver | License | Observed |
|---|---|---|---|---|
| Publisher website | Yes, amount not published | — | — |
A hybrid journal charges the APC only when the author chooses open access; publishing under the subscription model is usually free.
The journal's website is authoritative for fees; sources were observed at different times and each keeps its own value, without averaging.
Submission
Article types and submission policies (journal website)
Policy excerpts from the journal's websiteOpen access, Peer review
- Open access Open access
Journal of Political Marketing is a hybrid open access journal that is part of the Taylor & Francis Open Select publishing program, giving you the option to publish open access. Publishing open access means that your article will be free to access online immediately on publication, increasing the visibility, readership, and impact of your research. Why choose open access? Increase the discoverabil…
Source ↗Publisher website ·- Peer review
Double-anonymous peer review by at least two independent referees for all research articles. Model summary
All research articles have undergone double-anonymous peer review by at least two independent referees.
Source ↗Publisher website ·
Excerpts are quoted from the journal's website; "model summary" lines are written by Workers AI and checked against the text. The journal's website is authoritative.
Profile
Publication details and official links
- Publisher
- Taylor & Francis
- ISSN
- 1537-7857
- Electronic ISSN
- 1537-7865
- Latest issue on the website
- Volume 25, Issue 3 (2026)
- Official links
- Journal homepage ↗LetPub
- Submission system ↗Publisher website
- Special issues ↗Publisher website
FAQ
Frequently asked questions about Journal of Political Marketing
What CAS zone is Journal of Political Marketing in?
In the 2025 upgraded edition of the CAS Journal Ranking, Journal of Political Marketing is in Zone 3 of Sociology, and in Zone 4 of the minor category Political Science. In the 2026 Xinrui edition it is in Zone 2 of Sociology. Zones from different editions, and from major and minor categories, are not interchangeable.
What is the impact factor of Journal of Political Marketing?
The journal's website gives an impact factor of 2.1 (2025); this is the journal's own figure, as LetPub lists none for it; CiteScore 6.9, h-index 45.
How long does peer review take at Journal of Political Marketing?
Based on the dates recorded on 33 articles published between October 2024 and October 2026 (the last 24 months), the median time from submission to acceptance is 293 days (interquartile range 193–507 days); the journal's website gives an acceptance rate of 15%. Article statistics cover accepted papers only, publisher figures follow the journal's own definitions, and community reports come from authors' own submissions; none is a promise from the journal.
What JCR quartile is Journal of Political Marketing in?
The journal's website gives JCR Q2 (best quartile). JCR quartiles are Clarivate's to confirm and a different system from the CAS zones; in the CAS ranking the journal is in Zone 3 of Sociology.
Where are the editorial board members of Journal of Political Marketing based?
Of the 6 board members whose country the journal's board page names, none are in mainland China; the countries named most often are United States (3), United Kingdom (2) and Greece (1). Counted from the institutions listed on the board page; for reference only.
Which databases index Journal of Political Marketing?
According to LetPub and DOAJ records, Journal of Political Marketing is indexed in ESCI and Scopus.
Is Journal of Political Marketing open access, and what is the APC?
Journal of Political Marketing is a hybrid journal. For open-access publication: APC charged, amount not published.
Sources and updates
The facts on this page come from LetPub, Publisher website, OpenAlex; every figure is tagged with its source and the date it was observed, and conflicting values are kept per source. LetPub source page: view ↗ (archived 2026-08-25). Last updated: .