Journal profile · Business, Management and Accounting-Management Information Systems
Journal of Cultural Marketing Strategy
ISSN 2056-8002 · eISSN 2056-8010 · Henry Stewart Publications
Journal of Cultural Marketing Strategy: subscription journal; no APC; 14 articles in 2025; indexed in Scopus.
Scope
Aims, scope and focus
Journal of Cultural Marketing Strategy is published by Henry Stewart Publications. By OpenAlex counts of its recent articles, its largest topics are Consumer Behavior in Brand Consumption and Identification, Marketing and Advertising Strategies and Digital Marketing and Social Media, together about 46.4% of its articles. Its main subfields are Marketing and Sociology and Political Science. (generated from OpenAlex topic counts and CAS ranking data)
Journal of Cultural Marketing Strategy is the major peer-reviewed, professional journal dedicated to the advancement of best practice and latest thinking in cultural marketing, incorporating multicultural and cross-cultural marketing.
From the journal's Aims & Scope
Research area (LetPub): Business, Management and Accounting-Management Information Systems
Editor-in-chief Jake BeniflahPublisher website
Editorial board by country: none in mainland China; most named United States 3 (3 members with a country) Editorial board ↗Publisher website ·
Main research topics OpenAlex counts of recent articles; shares are approximate
- Consumer Behavior in Brand Consumption and IdentificationBusiness, Management and Accounting19.2%
- Marketing and Advertising StrategiesBusiness, Management and Accounting18%
- Digital Marketing and Social MediaSocial Sciences9.2%
- Cultural Differences and ValuesPsychology5.7%
- Consumer Behavior and Market DynamicsSocial Sciences5.7%
- Media, Gender, and AdvertisingSocial Sciences5.1%
- Consumer Behavior and Marketing InfluenceBusiness, Management and Accounting4.1%
- Consumer Retail Behavior StudiesBusiness, Management and Accounting3.2%
Rankings & indexing
CAS ranking and database indexing
CAS Journal Ranking
CAS Journal Ranking, upgraded edition (March 2025)Not covered
Not covered by this edition.
CAS Xinrui Journal Ranking (March 2026)Not covered
Not covered by this edition.
CAS Journal Ranking, previous upgraded edition (December 2023)Not covered
Not covered by this edition.
CiteScore quartiles (Scopus, June 2026 release)
| Subject | Quartile | Rank | Percentile |
|---|---|---|---|
| Organizational Behavior and Human Resource Management | Q4 | 207/254 | 18th |
| Strategy and Management | Q4 | 443/506 | 12th |
| Marketing | Q4 | 195/221 | 11th |
| Management Information Systems | Q4 | 127/143 | 11th |
Scopus ranks journals by CiteScore within each subject: the 75th percentile and above is Q1, then a quartile every 25 points. A different system from the CAS zones.LetPub
Database indexing
ScopusLetPub
International journal early-warning lists: not listed in any editionLetPub
Editions, and major and minor categories, are shown separately and never merged into one zone; check which edition your institution uses before you submit or report.
Metrics
Impact metrics and publication volume
Impact
- CiteScore 2026-06
- 0.9LetPub ·
- SJR 2026-06
- 0.14LetPub ·
- SNIP 2026-06
- 0.25LetPub ·
- h-index
- 8OpenAlex ·
- i10-index
- 6OpenAlex ·
- 2-year mean citedness
- 0.62OpenAlex ·
- Share of gold OA articles
- 0%LetPub ·
Articles by year OpenAlex count · 176 in total · the current year is incomplete
| Year | Articles | Open access | Citations |
|---|---|---|---|
| 2026 | 14 | 0 | 42 |
| 2025 | 14 | 0 | 53 |
| 2024 | 14 | 0 | 48 |
| 2023 | 17 | 0 | 41 |
| 2022 | 17 | 0 | 17 |
| 2021 | 17 | 0 | 35 |
Sources count differently and were observed at different times, so each source's own value is kept; "publisher" marks figures from the journal's website.
Fees & open access
APC and open-access policy
Subscription journalLetPub
A subscription journal: articles are read by subscription or purchase, and authors usually pay no publication charge.
| Source | APC | Fee waiver | License | Observed |
|---|---|---|---|---|
| Publisher website | No APC | — | — |
Other charges and waivers (author guidelines)
- Submission fee
- No submission fee
The journal's website is authoritative for fees; sources were observed at different times and each keeps its own value, without averaging.
Submission
Article types and submission policies (journal website)
What to prepare3 items from the author guidelines
- Abstract
- ≤ 300 words
- Manuscript length
- ≤ 6,000 words
- Reference style
- Vancouver
Article types accepted6
- academic papersThe Journal will also publish traditionally styled academic papers which will be expected, at a minimum, to display a sound knowledge of previous work in the ar…Length not stated
- best practice articlesThe Journal particularly welcomes contributions from multicultural and other marketing professionals including best practice articles; case studies; new approac…Length not stated
- case studiesThe Journal particularly welcomes contributions from multicultural and other marketing professionals including best practice articles; case studies; new approac…Length not stated
- legal and regulatory updatesThe Journal particularly welcomes contributions from multicultural and other marketing professionals including best practice articles; case studies; new approac…Length not stated
- market and consumer researchThe Journal particularly welcomes contributions from multicultural and other marketing professionals including best practice articles; case studies; new approac…Length not stated
- new approaches and techniquesThe Journal particularly welcomes contributions from multicultural and other marketing professionals including best practice articles; case studies; new approac…Length not stated
Policy excerpts from the journal's websiteAI use, License & copyright, Peer review
- AI use
AI use permitted with disclosure and no copyright infringement. Model summary
Authors may use generative artificial intelligence (AI), AI-assisted tools and large language models (collectively called AI in the text below) in the preparation of their article, as long as they: (1) disclose how and where AI was used; and (2) ensure that the use of AI does not infringe on existing copyrights.
Source ↗Publisher website ·- License & copyright
Copyright of published articles goes to the Publisher unless otherwise agreed. Model summary
Articles and contributions published become the copyright of the Publisher, unless otherwise agreed.
Source ↗Publisher website ·- Peer review
Anonymous peer review. Model summary
All contributions sent to the Publisher, whether invited or not, will be submitted to the Journal’s Editors and Editorial Board for anonymous peer-review.
Source ↗Publisher website ·
Excerpts are quoted from the journal's website; "model summary" lines are written by Workers AI and checked against the text. The journal's website is authoritative.
Profile
Publication details and official links
- Publisher
- Henry Stewart Publications
- ISSN
- 2056-8002
- Electronic ISSN
- 2056-8010
- Official links
- Journal homepage ↗OpenAlex
FAQ
Frequently asked questions about Journal of Cultural Marketing Strategy
What are the manuscript requirements of Journal of Cultural Marketing Strategy?
According to the journal's author guidelines: Abstract: ≤ 300 words; Manuscript length: ≤ 6,000 words; Reference style: Vancouver. A model extracted these from the author guidelines and each was checked against the text; check the latest version on the journal's website before submitting.
Where are the editorial board members of Journal of Cultural Marketing Strategy based?
Of the 3 board members whose country the journal's board page names, none are in mainland China; the countries named most often are United States (3). Counted from the institutions listed on the board page; for reference only.
Which databases index Journal of Cultural Marketing Strategy?
According to LetPub and DOAJ records, Journal of Cultural Marketing Strategy is indexed in Scopus.
Is Journal of Cultural Marketing Strategy open access, and what is the APC?
Journal of Cultural Marketing Strategy is a subscription journal. It charges no article processing charge.
Sources and updates
The facts on this page come from LetPub, OpenAlex, Publisher website; every figure is tagged with its source and the date it was observed, and conflicting values are kept per source. LetPub source page: view ↗ (archived 2026-08-26). Last updated: .